Job title: media consumer and shopper directorprimary location:brazil. Other possible locations: chile, argentina, bolivia, paraguay, overview:our company is the fastest growing consumer goods company in latin america, with over 135 years of experience in the industry. We collaborate with a diverse network of locally connected manufacturers and return every drop of water we use to communities and nature. We have hundreds of brands that continue to grow, and our people are our overview:the media consumer and shopper director will lead the media team and agency towards the marketing transformation by building a media dmi recommendation split by brand/initiatives and channel. They will promote audience-Centric data driven projects, forefront media innovation, effective and efficient media plans, and control media investment (real vs planned). The director will be the thought leader in media beliefs, media productivity, and social media lead and support a highly engaged team, building an environment of trust, problem-Solving, decision-Taking, and the evolution of media strategy, promoting audience-Centric data driven projects, forefront media innovation, and effective and efficient media a media dmi recommendation split by brand/initiatives and channel, connected with brands abps, promoting a right-Sized investment and pointing out under-Funded audience-Centric, data driven projects taking the best from media effective coordination with mktg. Ps (procurement), performing an efficient buying and receiving maximum value out of the development of south zone connections plans across brands/initiatives, recommending allocation of activation dme to different consumer/shopper the development and management of the real-Time amplification (paid media pillar) of brands, connecting with sl&E for the social listening, publishing and engagement pillars, and with creative strategy and other imx functions for local content media investment (real vs planned), establishing a process with multi-Area (genpact, agency-Partner(s), finance, front line, bottlers), controlling the avoidance of redundancies, to ensure effective control in the account reconciliation and avoid budget with stakeholders to track and evolve the existing media and digital measurement discipline, ensuring maximum utilization of existing protocols and tools, and leveraging learnings for each of the markets within the ou (operating unit).Be the bridge between regional and local, seeking to accommodate and localize in the best way latam south zone projects and market in partnership with front line and bottlers to keep media updated about the markets calendar, alignments of budget, and ensure that we are capturing the right opportunities in each one of the countries in latin and shift best practices from other ous and global teams in how to establish an effective and efficient media social media plans. Implement a single way-Of-Approaching media and social within the continuous alignment with global media team, delivering timely media data requests for board meetings, global projects like umm and productivity all the potential synergies in the media planning and negotiation within the ou, pursuing opportunities of gaining of scale for media projects at a latam as a media leader/consultant in the planning phase of end to end process, supporting flavors category and E2E strategy areas with media guidelines and bachelors degree in marketing, advertising, or related 10 years of relevant experience in media and advertising experience in building and leading highly engaged understanding of media planning and buying, negotiation, measurement and with digital media and emerging ability to work collaboratively with cross-Functional teams, agencies, and communication, analytical, and problem-Solving the consumer and shopper media director will be responsible for leading the media team and agency, building effective and efficient media plans, and controlling media investment. The director is also expected to be the thought leader in media beliefs, media productivity, and social media activation. The ideal candidate will have a bachelors degree in marketing, advertising, or a related field, a minimum of 10 years of relevant experience in media and advertising industry, and strong communication, analytical, and problem-Solving skills.#J-18808-Ljbffr#J-18808-Ljbffr
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