Company description turnitin has offices in australia, indonesia, japan, korea, mexico, the netherlands, the philippines, ukraine, the united kingdom, and the united states. Our diverse community of colleagues are all unified by a shared desire to make a difference in education. Come join us, and lets make change description:roles & responsibilities- Manage all latam event plan and execution, aligned with the overall field marketing strategy, adhering projects to budgets, schedule and making sure they are delivered on a timely manner- Align and evaluate events tactics calendar to meet sales funnel needs. Collaborate with field marketing team to understand top market priorities and how to contribute to pipeline health- Understand educational trends and be able to adapt events deliverables to improve results whenever needed- Lead agencies and contractors across regional countries to deliver tii-Hosted events, workshops, third party events, conferences and online events- Report and monitor events roi by tracking leads, accounts and pipeline contribution with proven data. Update pardot and sfdc campaigns, contact information and ambassador engagements- Research and identify new opportunities for event sponsorships and channels, aligned with the turnitin brand and products. Assess the relevance of overall events vs business goals- Setup pre, during and post event campaigns to leverage events and ensure quality lead follow-Up processes with sales team- Make sure we keep brand guidelines in all event deliverables- Manage print and delivery of materials, swags and assets for events to attend sales needs- Map and develop new event opportunities in collaboration with partners, maximizing turnitin impact- Communicate with speakers and support overall presentation sessions- Provide training, presentation support, and platform tests with hosts whenever needed- Champion our ambassadors program, engaging thought leaders and customers in the events marketing activities with the goal of engaging existing users and educating prospects about the value of turnitins solutions. Collaborate with the content marketing team to recommend top users for case studies- Investigate public relation opportunities with events and speakers. Help on content curationsuccess metrics- Demand funnel kpis (volume, conversion, velocity, value)- Sourced and influenced pipeline- Sourced and influenced bookings- Account engagement score- Database health (growth, quality, deliverability)- Cost per inquiry, cost per lead, live attendees, visited booth, flexible and agile- Willing to learn new skill sets- Think outside the box mentality- Multi task person- Highly organized with attention to detail- Ability to decide and focus on top priorities to meet the plan- Ability to manage third party vendors and sponsorship contracts- Strong presentation and training skills- Strong oral communicationqualifications:- 3-4 years experience in B2B marketing. Desirable education/ edutech industry- Experienced on budget control and reporting- Event management experience and the ability to coordinate multiple deliverables at a time to fit our go to market plan- Knowledge of abm and sales funnel- Experience in delivering a fully integrated field marketing execution- Content creation to support all the different job roles in the industry- Knowledge of different marketing platforms to support campaign projects and roi: pardot, salesforce, stripo, asanaadditional informationour mission is to ensure the integrity of global education and meaningfully improve learning values underpin everything we do.- customer centric - We realize our mission to ensure integrity and improve learning outcomes by putting educators and learners at the center of everything we do.- passion for learning - We seek out teammates that are constantly learning and growing and build a workplace which enables them to do so.- integrity - We believe integrity is the heartbeat of turnitin. It shapes our products, the way we treat each other, and how we work with our customers and vendors.- action & ownership - We have a bias toward action and empower teammates to make decisions.- one team - We strive to break down silos, collaborate effectively, and celebrate each others successes.- global mindset - We respect local cultures and embrace diversity. We think globally and act locally to maximize our impact on benefits- Flexible/hybrid working- Remote first culture- Health care coverage- Tuition reimbursement- Competitive paid time off- 4 self-Care days per year- National holidays- 2 founder days + juneteenth observed- Paid volunteer time- Charitable contribution match- Monthly wellness reimbursement/home office equipment- Access to modern health (mental health platform)- Parental leave.
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