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1 VAGA DE Designer EM São Paulo / SP
Função/cargo da vaga:
Designer
Empresa:
Nome da empresa disponível para cadastrados.
Salário:
A combinar
Cidade/Estado:
São Paulo / SP
Tipo de Vaga:
Home Office
Regime de contrato:
Efetivo/CLT
Descrição da vaga:
Background pepsi lipton is a joint venture between unilever and pepsico to manufacture and sell six ice tea branded products across the globe: lipton, pure leaf, brisk, yachak, t2 and a company in its own right, the joint venture has its own board of directors. Whilst we have the backing and support of our two parent companies, our entrepreneurial set up gives us real autonomy. Our roles are broad, our responsibilities big and our experiences even bigger. We have high visibility and great exposure - To senior leadership and to talented colleagues all over the world. It means we need to be impactful, smart influencers. And it means that we can get involved in the end-To-End business in a way thats just not possible at our parent if you want to really challenge yourself, and experience a whole new way of working without leaving your parent company, this could be the perfect place to take your career to the next a europe company the variation in countries, bottlers and manufacturing sites makes this a very exciting place to learn more, visitmain purposethe role of the latam marketing manager is to support the lipton marketing director crafting the brand strategy for the next 5 years, defining liptons role within the broader pepsico portfolio, translated into a clear to execute innovation and communication roadmap for all latam scope: guatemala, honduras, honduras sula, el salvador, nicaragua, puerto, jamaica, panamá, costa, chile, and role works across many key senior stakeholder groups and will play an important role in bringing next generation innovations to the jv business. Specific activities include:- Strong business accumen: define liptons role within pepsicos & bottlers portfolio with a clear short & long term strategy to assure growth for the next 5 years, downloaded into:- Deliver winning innovations: defining key white spaces were lipton is able to play. Develop a strategy for the core, green & innovations to drive growth through penetration.- Deliver occasion strategy: define along with cmi / insights team, occasions were lipton has a higher right to succeed vs other beverages.- Deliver winning communications adapted from global, adapted through local insights.- Partnering and facilitator skills to deliver targets:- Work closely with our bottlers to guarantee the right execution and promotion of our brands in the marketplace- Partner closely with cross functional teams, global team, and local teams (bottlers) to develop positioning, product profile, packaging profile, graphics, full marketing mix and business cases.- Consumer centric approach: integrate a consumer centric approach into our everyday work- Lead the development and execution of specific digital activations for latam markets- Budget management for a&m for marketing and cam marketsperson profilekey competencies- Sols - Fully operational in passion for growth, bias for actions, and consumer/customer focus- Strong influencing and people management skills specially dealing with bottlers and uncertainty- Strategic thinker, with business acumen and ability to partner with senior level executives.- Proven track record of delivering consumer insight-Based marketing initiatives- Strategic influencing up, down, and across organizations with high level of eq to influence and manage diverse groups of people from two distinctive corporate cultures- Entrepreneurial drive- Project management- Strong leadership skills to deal with multiple agencies- Strong influencing and people management skills - Ability to engage/motivate colleagues and stakeholders behind a project - Even if working remotely or belong to another companywork experience: had a managerial role previously showcasing key competencies and accountabilities.
Cód. 10038505
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