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1 VAGA DE Chefe de Marketing EM São Paulo / SP
Chefe de Marketing
Nome da empresa disponível para cadastrados.
A combinar
São Paulo / SP
Home Office
Efetivo/CLT, Aprendiz
As the head of marketing, you have a central role in planning and executing communication tactics and hands-On production of incredible marketing deliverables to ensure our games stand out in the markets and be positioned as the most must-Play experiences out will be responsible for games branding and arvores institutional branding strategies and growth cross-Functional activities:establish the kpis to measure the performance of ongoing marketing efforts. Launch campaigns for our products, and develop detailed reports of their executionlead the brand strategy, identity and go-To-Market strategy for arvores portfolio of product, as well as arvores institutional brandactively aim to improve existing workflow together with internal stakeholders from other and collaborate to create the marketing campaign strategies for our productsbuild and execute these marketing plans and roadmaps for our products across owned, earned, and paid media channels that ensure successful product results and extend their lifecycleswork alongside the head of product to build product go-To-Market strategy that includes commercialization, pricing, branding, target personas and positioning of the product, as well as researching of comparative benchmarkswork with studio leaders to define and understand consumer needs and help guide the prioritization of improvements for player experiencesresearch and present comparative industry metrics, collect and analyze anonymous user data from our products and xr platforms. Help keep all internal stakeholders updated on the current zeitgeist of the xr mediumelevate arvores relationship with the xr platforms. Guide the creation of successful product pitches to external stakeholders platforms and investorsincrease arvores brand awareness externally through thought leadership in the management, as head of marketing you are responsible for all communication publicly available on our store fronts as well the development of the all marketing asset production, communications, social media and community efforts at arvoredrive and lead the external contractors for pr and marketing as well as integration with internal asset production and communication teamsdrive alignment and accountability to results for our products across creative development, production, analytics/insights, finance, and market planningalongside business development (lead) responsible for the strategy and operations of event participation and our account representative, act as arvores marketing specialist and brand protector when dealing with our publishers/have:experience in marketing for gamesgood relationship with games marketing and services providers such as agencies, pr firms, etc. In latam and north americaexperience leading remote teamsfluent english, spoken and writtenstrong self-Management skillsexcellent interpersonal communication skillsglobal mindset as arvore operates with a global focusa strong passion and natural curiosity for games, movies, storytelling, virtual reality, and new to haveexperience in extended reality products and games developmentadvanced knowledge in game analytics, and user acquisition.#J-18808-Ljbffr #J-18808-Ljbffr.
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