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1 VAGA DE Designer EM João Pessoa / PB
Função/cargo da vaga:
Designer
Empresa:
Nome da empresa disponível para cadastrados.
Salário:
A combinar
Cidade/Estado:
João Pessoa / PB
Regime de contrato:
Efetivo/CLT
Descrição da vaga:
Your responsibilities : this role gives you the opportunity to lead key activities to progress your career, the main of these are responsible for designing & planning the campaign user journeys. Act as the primary point of contact for the brand teams in ensuring that the campaign user journeys are well-Orchestrated across all available channels/touchpoints. Track the hcp (health care professionals) engagement and generate relevant insights to continuously improve / refine campaign user journeys for maximum impact and enhanced customer experience (cx) and will be the owner of providing the connected journey experience at a loc (country level) for an hcp. Designs well-Orchestrated campaign user journeys with the right touchpoints, frequency & sequencing, leveraging hcp 360 and behavior-Based personas. Designs holistic, omnichannel (oc) customer experience delivery ecosystem with maximized reach & impact. Develops a connected plan for execution of campaign user journeys across different channels (e.G., emails, im, portal, apps, webinars, social media etc.) liaises with campaign execution teams (using platforms such as sfmc) to support execution of oc campaigns & dynamic campaign user journeys and deliver connected, personalized, and 1:1 customer experience based on hcp needs & preferences. Supports in developing the detailed customer experience roadmap with prioritization rules and guidelines for improving the customer experience. Liaises with buds (at an above brand level) to ensure hcps are receiving the best gsk experience. Provides inputs for enhancing cx by analyzing business objectives and customer needs as well as developing, communicating, and implementing business strategies and practices. Ensures that any digital and F2F interaction is consistent, using technology and digital solutions establishes a closed loop feedback strategy to create a meaningful engagement. Working closely with the oc analytics team to track performance of campaign user journeys and provides suggestions to respective brand teams on how to continually optimize the campaign user journeys for enhanced cx. Analyses customer feedback / insights to act as the voice of the customer to inform brand strategy, ensuring the tactical plan successfully addresses cx challenges and opportunities. Transforms tasks into intuitive, accessible, and easy-To-Use designs through the entire experience lifecycle. Supports multiple projects to ensure appropriate campaign user journeys are available and well-Orchestrated for campaigns execution. Partners with or/and manages agencies/vendors as needed. Why you? Basic qualifications: we are looking for professionals with these characteristics to achieve our goals: bachelors degree in sales, marketing, or any other related discipline. 3+ years of recommended total experience, including 2+ years of relevant experience, costumer experience, digital projects, preferably in customer journey. Project management experience. Design, digital marketing, omnichannel engagement, or customer experience. Preferred qualifications: however, if you have the following, it would be a plus: mba digital marketing certifications. Data analytics certifications. Project management certification. Agile or scrum certification. If you feel this is your next career move, please apply up to november 19, 2023.
Cód. 10275173
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